TheKey – Grand Strand: Premium In-Home Senior Care for the Grand Strand Coast

A Complete Guide for Families and Seniors

TheKey (formerly Home Care Assistance) is the country's leading provider of premium in-home care, with over 20 years of experience and millions of hours of care delivered to families across the nation. The Grand Strand office at 237A Willbrook Blvd in Pawleys Island serves seniors throughout the coastal region — from Myrtle Beach and Conway to Georgetown and Pawleys Island — with dedicated Care Teams that build consistent, relationship-based support for each client. A free phone consultation is available to all families.

Services Offered

Home Care

From a few hours a day of help to full 24/7 support, TheKey designs flexible Care Plans to meet specific needs:

• Companionship — social connection, activities, and emotional support
• Help at home — light housekeeping, laundry, grocery shopping, meal preparation, and errands
• Personal care and hygiene — assistance with bathing, dressing, and grooming
• Medication reminders
• Transportation and errands
• Respite care — relief for family caregivers
• 24/7 care — round-the-clock availability including evenings, weekends, and holidays
• Live-in care — continuous home-based support

Memory Care at Home

TheKey's caregivers are expertly trained to support individuals with any type of cognitive decline, from mild memory problems to advanced dementia:

• Mild Cognitive Impairment (MCI)
• Alzheimer's Disease
• Vascular Dementia
• Lewy Body Dementia
• Frontotemporal Dementia
• Parkinson's Disease Dementia

Specialized Care

TheKey provides expert support for seniors with specific medical conditions and unique needs:

• Parkinson's disease
• Heart health and cardiac conditions
• Stroke recovery
• Cancer care and support
• End-of-life care
• Hospital-to-home transition care
• Post-surgical recovery care
• Wound care and colostomy care
• Catastrophic care

The TheKey Approach

TheKey's process begins with getting to know each client and their care needs, then designing a flexible, personalized Care Plan. Caregivers are matched based on client needs and personality to build genuine relationships. TheKey's holistic approach — emphasizing nutrition, mental health, and overall wellness — focuses on a healthy mind, body, and spirit to enhance quality of life at home.

What Families Say

Families who have worked with TheKey Grand Strand describe the agency as professional, compassionate, and genuinely dedicated to improving their loved ones' quality of life at home. The personalized Care Team approach — assigning consistent caregivers who truly get to know the client — is consistently highlighted as a key differentiator. Families appreciate the peace of mind that comes from having knowledgeable, experienced caregivers who handle not just physical care needs, but emotional and social connection as well.

Contact Information

References

1. TheKey – Grand Strand — Official Website
2. TheKey – The Beach / Grand Strand Service Area